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The Irony of People Who Are Desperate to “Make Money” Online…

October 25th, 2008 · 47 Comments

Over the past few years, I’ve seen a recurring theme when it comes to people who “make it” and those who don’t.

While this by no means a definite, scientifcally proven theory or anything, it is something that I’ve seen enough of to know that it’s not just a coincedence…

Here goes:

People whose only goal is to somehow “make money” online will usually see little to no results and give up out of frustration.

Why?

As I see it, there’s a few reasons. For starters, there is a big difference between someone who wants to make money when compared to someone who wants to build a business. That’s not to say that someone can’t occupy both roles, or that wanting to “make money” is bad. That’s a crucial part of business and it drives capitalism.

But the difference here that matters is that someone who only wants to make money will do and try anything they can in order to pull in some cash. This outlook is automatically geared to look for processes, systems and “push-button” methods because the person’s only concern is doing something that will equate to extra cash.

And that’s fine.

Some people will, in fact, see results from the various “systems” they try and some might even become quite wealthy.

However, the danger of this “push-button” mindset is that it’s essentially another form of employment. Someone gives you a “job” of some kind (system, blueprint, etc), you do it, and then if it works you get paid. If it doesn’t, you find another “employer” with some big promises and the cycle just continues.

Marketing forums (and seminars) are filled with people who’ve bought and followed every sure-shot system, opportunity and ebook on the block, and due to their mindset of “doing what the master tells me so I can get paid” – they’ll simply keep on repeating the process until they either give up out of frustration – or max out their available credit, much to the appreciation of the various “masters” they support.

The sad truth about this is that most people like this are genuinely just looking for a better life. They want to make something of themselves, and they want to succeed – it’s just that so many of them are caught up trying to learn “secrets” and “tactics” that they fail to realize the simplicity of how money is actually “made”.

By building a business and selling stuff that people want.

Not by learning “secrets” or pressing some mystical money-button that only the “elite” know about.

So let’s take a look at the other side of the coin…

Just as it’s the opportunity-seekers that just want to “make money” who, ironically, usually don’t make anything – the people who are most-likely to achieve the fabled internet lifestyle and “make money while they sleep” are the following:

Entrepreneurs and business-people who simply want to use the internet to market or grow an existing business or business plan.

And this actually has nothing to do with their existing business or plan. In fact, most businesses will fail because they’re trying to be too innovative (or they’re selling the wrong thing).

No, the reason why this group is more likely to succeed is because their goal is to simply learn what’s necessary about the internet so they can use it to grow (and perhaps even start) a business. This group will gravitate towards asset creation and product development, rather than things like “bum marketing”, MLM or other systematic action plans.

Nothing wrong with those things, but simplicity will trump “tricks” every time. Few people make full-time incomes by using gimmicks, systems or so-called secrets. Instead, it’s the people who simply focus on selling a product and learn how to market & build that business in leveraged ways (building client databases, recruiting affiliates, leveraging content, etc) that will earn a full-time income because that’s how the math works, folks.

Stuff gets sold, money gets made.

Perhaps the most powerful factor here is that the “entrepreneur group” doesn’t see internet marketing as some kind of secret or mystery. To them, it’s just another “distributor”, so to speak. And whether it’s purchasing ads, creating content, working out partnerships or whatever the case may be, to this group, it’s simply a matter of scheduling actions and completing them.

Sure, it’s a rough road with a lot of bumps. But when you’re in “business” mode rather than “mystical secrets” mode, you’re not stuck in a mindset of thinking that you have to become, or learn from, the “elite”.

You’re simply out there as a business-person presenting an offer to your prospects.

That is it.

That’s how anyone really makes it, regardless of what they tell you (or sell you).

Here’s a real-life example to illustrate this observation:

My wife Sarah is currently starting up a tea company. She’ll be selling various tea blends, tea accessories and gift baskets (for starters). In the time that she’s had to work on it, she’s done very well in terms of making things happen.

She’s had a logo and website developed, she’s ordered in an initial lot of tea leaves/herbs, containers and business cards – and she’ll have her first round of products ready to go as soon as they’re packaged.

After that, it’s a simple process of attending trade shows, approaching stores/retailers and the other various distribution avenues in the industry. She has an “instant advantage” from the get-go because part of her strategy involves list-building and backend selling; combining the power of internet marketing (and marketing in general) in an industry where most people only consider front-end volume.

And that’s about the only “secret” she’ll be using, if you can call it a secret (try and think of any large consumer-based business that doesn’t use mailing lists or newsletters).

Sarah did take out some books from the library such as “starting your own craft business” and those sorts of things, but their only purpose was to extract a few things here and there so she could save time and work smart in the direction she was already heading.

She’s not following someone else’s “system”, and she’s not hung up on whatever the tea gurus are teaching this week.

She’s simply taking the necessary, methodical steps that are required so that she can effectively sell her stuff.

That is it.

You see, in this mindset, your focus is on the task and the customer. This means that your actions will always be more profitable, and the content and offers you produce will be more relevant and sincere. After all, it’s your business.

In the “magic button” mindset, the focus is on the process (or the teacher) and the money. This means that you’ll always be questioning your own actions out of fear that they might not be as good as whoever your “master” is, which leads to over-analyzing and perfectionism.

Furthermore, in “magic mode”, the customer is really more of a formulaic factor, and since you’re just doing _____ to get paid, your content and sales copy won’t be as compelling or sincere – or effective.

This fractured approach will only turn into a vicious circle, since poor results will only lead to more doubting and a “need” to learn more, become better, try new systems, etc.

Meanwhile the entrepreneur is simply marketing their offer, selling products, building their lists and getting PAID.

So if you’re desperate for money – and most of us have been there (I have) – the best thing you could possibly do is forget about all the hype and treat “internet marketing” like you would a weekend woodworking project…

* Choose the project (product to create or promote)

* Assemble the necessary materials (get a site built, write or hire out content, research advertising options, etc.)

* Construct the project (W-O-R-K)

* Learn from your successes & failures, and then move forward with the next project.

And so on.

Treat this business like you’re a “get er done” contractor who simply coordinates simple, obvious tasks - not a miracle worker or some sort of elite power broker –  and you will see results.

I hope this has been eye-opening, refreshing or affirming in some way.

Take care,

-Chris

Tags: General Marketing Stuff

47 responses so far ↓

  • 1 robert // Oct 25, 2008 at 3:24 am

    damn, if you didn’t hit the ball out of the park with this post!!

    after years online, trying to make it, and hundreds, I daresay thousands, of $$$ buying WSO’s, I came to this very same realization.

    Get stuff done.

    don’t follow the latest hype or methodology out there.

    just build your project, get it rolling, get affiliates and move on.

    don’t get hung up on doing things that way or this way coz some guru said it.

    I am currently working on two projects and I’ll learn from them and improve but finally, FINALLY, I can say that I see the light and OH, how blind, I’ve been!

  • 2 Rich Peck // Oct 25, 2008 at 5:44 am

    Yeah I’ve started building a business and am starting to see some massive returns from it.

    It’s ALL about creating stuff that people want. That’s the hard part – seeing how you can compete with information that other people are already selling.

  • 3 admin // Oct 25, 2008 at 5:55 am

    Good job Rich.

    But remember – the simplicity of this is what makes it work so well.

    Competing with “already existing” information is easy. Just compete directly.

    At that point, it’s really more about DISTRIBUTION.

    And in this business, that equates to recruiting affiliates, which boils down to conversion and incentive.

    So you really can just take almost any offer you see and “copy” it.

    Then beat their conversion rates through simple split-testing and increase the incentive for affiliates.

    You could do this by giving the affiliates a cut of an OTO upsell or something. Higher visitor value for them, more incentive.

    So finding and creating what people want isn’t really the hard part (unless you’re targeting obscure markets or untapped ideas).

    The challenge is simply to become “better”, which can take many forms.

    There’s a lot of copycat businesses out there that all copied an innovator, but they each have their own slant.

    Think about all the car rental agencies, retail shops, food products, etc where everyone truly is selling the same damn thing…

    …in different packaging.

    So it is with us.

    And that’s a “big secret”, apparently :-)

    -Chris

  • 4 Ian // Oct 25, 2008 at 8:57 am

    That’s a very good post Chris. Well called for especially with some peoples uncertainty in today’s economy.

    People hop on this “Internet” thing w/ the goal rush mentality when it’s just like any other business, it just offers a lower barrier to entry.

    Going at it with your own mind set with a solid foundation of knowledge and knowing what you’re “goals” are, but at the same time allowing room for adjustment in your plans is what it takes to be successful I think.

    I know I couldn’t get over a certain hump myself until I allowed myself to realize that I was dealing with real people just not face-to-face and my content had to reflect that.

    If you spend the time to build a solid foundation whether it be in Affiliate marketing or creating and selling your own info/hard goods products you’ll go a lot further.

    Good post.

  • 5 Steven // Oct 25, 2008 at 9:49 am

    Great post. You said it all. Offering products or solutions people ask for is what I call offering VALUE. Thanks for sharing

  • 6 James Schramko // Oct 25, 2008 at 9:51 am

    Great distinction Chris,

    (Anna Johnson from Kikabink was saying the exact same thing last week at a meeting here in Australia – the two types of marketers:
    Make Money / Business Builders

    It is a business and the Internet is a marketing channel.

    Mark Joyner puts it so simply –

    - Create the irresistible offer
    - Present it to the thirsty crowd
    - Offer them a second glass

    Short term tactics and actual ‘jobs’ suck. Be marketers!

  • 7 Tom // Oct 25, 2008 at 9:56 am

    Chris,

    What a great post. Is it good if you are the “master” I support ?

    Thanks for all the great stuff you always create.

  • 8 Anthony // Oct 25, 2008 at 10:05 am

    Hey buddy. Good one. Yeah, building a business certainly helps keep you from getting every new guru product out there. You can look at stuff more objectively and decide whether or not it fits your business model and whether it will add value. Thanks for the tip. Keep ‘em coming!

  • 9 Dan DeRoeck // Oct 25, 2008 at 10:13 am

    Another great insight Chris!

    You hit the nail on the head when you said:
    “You see, in this mindset, your focus is on the task and the customer. This means that your actions will always be more profitable, and the content and offers you produce will be more relevant and sincere. After all, it’s your business.”

    Focusing on the customer/visitor needs will always produce a longer term growth pattern as opposed to going after the “quick schemes”.

  • 10 Luke // Oct 25, 2008 at 10:21 am

    “Think about all the car rental agencies, retail shops, food products, etc where everyone truly is selling the same damn thing…”

    Weird. It’s funny how I NEVER thought about that and extended it simply to internet offerings.

    But looking at the internet, people sell the same information every day in the internet marketing niche.

    But you see FAR less of this product duplication in the niche markets like say yeast infection ebooks or bad breath ebooks.

    Wow, so this is a bit of a wake up call to me. It extends what I visualize as the size of the opportunity.

    cheers,

    Luke

  • 11 Ngahiwi // Oct 25, 2008 at 10:29 am

    Well written Chris. Yes you are talking about me. Thousands of $$$. I even bought your Conduit Product – looked briefly at it and moved on to the next lastest and greatest.

    I am totally ashamed of myself!

    I’m a serial buyer.!

    That’s why I came here to read this post. I’m pleased to report however, that my head has been down for 2 weeks. I have too much to learn and do now.

    My inbox is chocka …and it’s too bad!

    I have decided to build a business.

    I hadn’t quite made that decision ’till now.

    Thank you

  • 12 Abhik // Oct 25, 2008 at 10:30 am

    Chris,

    great post. Absolutely correct on everything. However, there is one very valid point to why people behave the way you described.

    It’s true that 90% of people are just trying to “make cash” and don’t approach the work as building a valuable business….there are 10 % of folks that DO indeed want to build a long term business….but they came “online” sooo damn cash strapped and numerous bills hanging over their heads that the first “thirst” they need to quench is a small sense of “relief” that X amount of dollars will give them.

    It’s not that they are not willing or wanting to put in the work (research markets, create products, work on conversions, build lists and relationships etc)…but mentally and more importantly emotionally they “first” need the “breathing space” which allows them to get clear of the impending bills and downward spiraling debts they’re in.

    I know this to be true as I was once in that position….I couldn’t mentally or emotionally “think” ahead or beyond the immediate problems.

    I now have multiple products and build businesses and assets…but man there are times when you FIRST need a hit of cash just so you can breathe…and think..and plan…and execute.

    Just an observation from years of experience doing online marketing.

    Another thing I feel sorry for newbies out there is …good, proper usable information is always sandwiched amongst all that assholes creating “get rich overnight2 type products….and newbies can’t possibly recognize honest advice from the rest since the sales techniques and methods are used by all.

    Take yourself as an example…I know you give good info…and I’ve put it to use and it’s got results…because I have tons of failures and “real” experience as a marketer…I can recognise when someone is being genuine (it’s hard to even say how I know it…I guess the way the info is presented backed by examples…and a product owner who doesn’t run away :) )….but I bet to many others out there…your products on the surface look very similar to many others.

    The truth is people keep spending money in the “hidden” and idiotic hope that by buying more info they can avoid the “pain of experience”.

    To anyone reading this…trust me…no amount of buying courses will EVER fill the void of experience.

    You got to do the work…repeatedly. I found out the hard way…and finally am on the “other side where the grass is greener” :)

    Abhik

    P.S. A handy tip for everyone…with massive recession looming…believe…you will have the most profitable time as a marketer! And just follow the simple formula…group of people…give them value…they’ll give you moolah in exchange.

  • 13 May Mickelow // Oct 25, 2008 at 11:10 am

    Good advice, the problem with being a newbie is to decide when you have enough information to actually get going. Believe me, just get your site built and get it out there, then work on the rest of it, it will come with work and experience and with content. Learn as you go is the best advice, things change so fast that no matter what you do, you will be behind in a few months anyway. If you look at some of the better gurus’ sites, you will see that if you watch their site for a month or two, they are always tweeking and changing things but the main thing they do is that they are out there earning money and money is why any of them are doing what they are doing. So money is the bottom line no matter what anyone says!

  • 14 Ned Storm // Oct 25, 2008 at 11:13 am

    Chis,

    I love your lazy way of making insane money online and at the same time drop-kicking the butts of gurus into the spikes of the cacti in the desert.

    - Ned

  • 15 Ivan // Oct 25, 2008 at 11:27 am

    I really need to start taking this advice. I have been through all that push button BS. Now I am finally getting it together and WORKING. I need to create that presence and get my business started.

  • 16 Neo // Oct 25, 2008 at 12:08 pm

    Chris,
    Excellent post!!
    “Building a business and selling stuff that people want” is the key to success. From your last few posts I have noticed that, you have mentioned that spending lot of time on webmaster boards can actually give negative results. I couldn’t agree more.
    When I started in online marketing I didn’t know what is html or how people make money from their websites. Then I stumbled upon this adult webmaster board where I learned the basics. But after a year I found I was still spending more time on board than working and as result my income was way too low. That’s when I realized webmaster boards are excellent places for newbies to learn and network. But once we have a serious business, we need to keep strict limits to the time we spend on boards and other activities which do not contribute to our business directly.
    Since then I am earning 2K per month consistently. I haven’t increased my work load, I only reduced the time I used to spend on webmaster boards.

    Once again, thanks for the excellent post and revealing the secret that, there are not secrets in building a business.

    -Neo

    PS: By the way I am waiting for the secret SEO tactic. Blame it on herd mind. ;)

  • 17 Mets // Oct 25, 2008 at 1:38 pm

    Hey Chris,

    Very good description, but…

    Question: When you refer to “Bum Marketing” as not being “ideal” business model, what do you mean?

    Do you mean it’s not good just writing articles and sending them to affiliate offers without your own website (no assets)…?

    or…

    Owning a website with offers and writing articles to just drive traffic to it and maybe get subscribers etc…

    My thinking… If you outsource articles for $10 a piece and you make at least one sale of $20 per article down the line, then that’s good, no? It’s similar to AdWords in that respect.

    Any ideas?

  • 18 admin // Oct 25, 2008 at 2:02 pm

    Hi Mets,

    What I’m referring to is, in general, “money making” is different than building a business.

    For example, when you have your own site or offer and you use articles to promote it, that’s a good thing.

    It’s a marketing strategy.

    However, if your business plan is to simply create a whole bunch of articles and post them on other people’s sites, promoting other people’s products – that’s just a “cash” strategy.

    You’re building nothing for yourself.

    You can’t rely on that cash-flow, because you don’t control where it’s posted.

    That’s basically the same thing as being an event promoter.

    Maybe you’ll get paid well when you refer enough people, etc – but as soon as the “event” is over, you’re back at square one.

    This is why bum marketing is NOT a business model unless you’re using it as part of an overall strategy to drive traffic to your OWN sites, or as a way to simply raise cash for actual business endeavours.

    It’s not a bad thing.

    Hell, I’ve made money from it too.

    But that’s all it is – a cash raiser.

    You won’t progress until you start building something, and it will be a constant struggle for you.

    (By the way, I invite anyone reading this to prove me wrong about this with their own results.)

    Just keep something in mind:

    “Bum marketing” is a method that has existed for a long time, and has recently been coined and made popular by a guy named Travis Sago.

    And Travis is one of the good guys – he’s helped a lot of people.

    Thing is, Travis Sago also happens to own one of the top offers on the ClickBank network, “The Magic of Making Up”, with a gravity of something like 250 if I remember correctly.

    He encourages his own affiliate force to use bum-marketing because it’s effective.

    But who’s REALLY winning here?

    Travis is.

    Because he’s got a business.

    You see, for every affiliate he’s got whose maybe making a few sales a day from their efforts, there’s tons more seeing similar results.

    Well, at least 200+ to be exact, and a handful are likely power-drivers sending dozens of sales per day with PPC, content, etc.

    THE POINT IS…

    Which one really takes more work?

    Which strategy truly pays off when compared to the workload?

    Time and time again, you’ll see that building an actual business or series of assets is FAR EASIER (and faster) when it comes to seeing substantial results.

    And ironically, using the “fast, free and easy” methods like bum marketing is actually the slowest and least-effective way to generate revenue.

    And yet people get so excited about it because it’s “push-button”.

    Well, so is working at McDonalds.

    Show up, flip burgers, get paid.

    (Meanwhile whoever owns the commercial real estate that the McDonalds location is leasing is seeing passive, guaranteed cash-flow because they have an asset).

    It’s just that online, building assets and flipping burgers have the SAME barrier to entry.

    Think about how powerful that is….

    -Chris

  • 19 Mets // Oct 25, 2008 at 2:27 pm

    Hi Chris,

    that is just so powerful thinking…

    Perhaps initially when a person is starting out article marketing can help you learn how to find good offers to promote and hungry niches.

    Then you can go from there…

    Of course Travis has helped many people, but he is just so clever at the same time!

    He firstly educated all his followers how to market and how to do Bum Marketing, then he released his own product and handed everything to his already educated list of Bum Marketers on a silver platter.

    This is unbelievably powerful (for him it’s just insanely powerful) and he is getting completely loaded with cash.

    So, yet again, creating your own assets and products will eventually WIN the game for you.

    Glad to have found this place few months ago!

  • 20 Mets // Oct 25, 2008 at 2:35 pm

    Sorry to come in here again ;)

    Yes, it also takes perhaps some success first until one dares to try creating something themselves.

    The irony is…

    It might actually be easier for almost anyone (I guess) to create their own product, than systematically writing 5 articles a day and submitting them to EzineArticles… (McDonalds job)

    This way, in 10 days you would have written 50 articles and that could already make a whole info product…

    Then in 10 more days you create your web site and a sales letter.

    In 20 more days you have already tested the conversion rates of your sales letter and are ready to hand everything to affiliates to promote.

    Crazy…

    When you think about it from the distance it makes just so much more sense to start creating your own stuff…

    I guess it’s scary for people to consider for some psychological reason…

    It’s easier to keep flipping 5 articles a day at McDonalds every day and just keep the same results coming than daring something new…

    Worth a thought!

    Take care

  • 21 J.D. Nunes // Oct 25, 2008 at 2:58 pm

    Dude, this was an awesome article worthy of its own sales letter, even though it’s free. tea gurus…lol.

  • 22 Karim // Oct 25, 2008 at 3:42 pm

    Yep, I think a lot of it is the fact that people look at “Internet Marketing” as something separate from marketing. It’s not. It’s just marketing on the internet.

    You can’t invest time in learning SEO and PPC and all the other aspects if you don’t understand consumer psychology, calculating your ROI (based on actual numbers, not hope), and expect to be profitable.

    And if you think about how most of these “make money online” products are promoted to people, they don’t mention ANY of these things.

    On top of that, marketing is just one aspect of business. A product can be marketed well and still be a flop commercially (think certain big Hollywood blockbuster movies). You have to have a product that people actually want.

    Speaking of which, I’d been meaning to write and say thanks because applying the information in your “Confessions of A Lazy Super Affiliate” was responsible for my first ever clickbank sales. So thanks, Chris!

  • 23 admin // Oct 25, 2008 at 4:22 pm

    That’s awesme Karim – very glad to hear it.

    Now scale things up and take your existing results and use them as indicators for where to guide your focus.

    Cheers!

    -Chris

  • 24 Terence // Oct 25, 2008 at 8:43 pm

    I agree totally with what you say, Chris.

    You know, it helps if you sometimes take a step back from what you are doing and look at the big picture. Once in a while, instead of dreaming about how to make quick money on the internet you need to think of it as a real business and plan for it.

    It’s so easy to get sucked in by all the latest money-making fads and lose overall direction.

    Like many people, I started off my very first niche website with no real idea of what I was doing. I created it as a vehicle for making affiliate sales in that niche and spent hardly anything to build it or promote it, simply because I had no money to spend. It took a while to make any money apart from a few sales here and there that covered my costs.

    Right now it is at #1 on Google in the niche which I never thought would happen when I started out. The backlinks have come naturally without much effort on my part because it filled a need for thousands of people.

    And the thing is that all this was achieved without any of the latest guru products or ‘secrets’, just good old-fashioned common sense and hard work. I have learned a heck of a lot on the way about what sells and will soon be selling my own products instead of solely relying on affiliate sales. It works for them so why not me?

    If you want a successful business just give people what they want they will come as surely as the sun rises in the east. That’s the real secret to making money.

  • 25 Dexx // Oct 25, 2008 at 8:53 pm

    Another great post as always Chris, simple and to the point…pure gold!

    On a sidenote I hope you keep us updated on your Wife’s progress in her business endeavor, it’ll be interesting to see how a she does without complicating things with thousands of dollars in extra courses etc. (tho of course she has you helping her!)

    Cheers :)

  • 26 Roy Chan // Oct 25, 2008 at 8:56 pm

    Bill goes walmart and asks the shopkeeper, “I would like a hole on the wall in the backyard.”

    The shopkeeper goes on introducing 10+> different models of drill to the customer, and ask the customers to try them all with 90 days money back guarantee return, with a couple of bonuses, including nails, hammer, a toolbox, and a saw, and even a out-dated model of refrigerator.

    Bill was so happy with the purchase. It was a value for money deal, given all the bonuses.

    At the end, I found out that he could not get the size of the hole he desired in the first place. He went to Sears, and the whole cycle repeats…

    Do you find yourself in the picture with the Internet Marketing thingi?

    Study the hole and get the drill. Nothing else matters!

    http://www.roychan.name

  • 27 Kate // Oct 25, 2008 at 10:21 pm

    Victoria is the perfect town for a tea business ..
    I wish Sarah well with it.

    Great info her Chris.

  • 28 How to rank effectively in google // Oct 26, 2008 at 10:48 am

    Chris, this was such a TRUE post. I am suffering from this problem that you are speaking of.

    I believe in YOU, I have followed everything you talk about in the various books I have purchased from you.

    BUT, patience is eluding me, I have built about 7 sites and I am making the odd sale here and there, the thing is how long is a REALISTIC time frame to see any significant results ?

    The longer I am waiting, the more I am tempted to keep buying other ‘gurus’ products, the latest temptation being Ryan Deiss’s Continuity Blueprint…

    I need to stop!!!

    But Chris, I just want you to know, I will follow you all the way, I have bought from you

    confessions of a lazy affiliate
    conduit method
    vip essentials
    reverse selection
    visitor value
    comp intel

    I will follow them to the letter and I will resist the urge to buy any other ‘gurus’ products.

    I believe in you, Chris!!

  • 29 Paulette // Oct 26, 2008 at 2:00 pm

    Dear Chris:

    Thanks for reminding me what matters. I’ve unsubscribed from all of the lists that continue to derail me with constant distractions.

    Paulette

  • 30 Harry Crowder // Oct 27, 2008 at 1:10 am

    Hi Chris,

    Amazing… or scary .. or maybe just Karma ..

    I think we must have drank the same coffee or something this week … here’s a bit from my FRIDAY ALERT sent out this past Friday …

    “Again this week (seems like it happens every week) we have been bombarded with high ticket Internet Marketing courses and programs …

    Since I know that you may not have the mon*ey to purchase these $500.00 – $2000.00 products they are not mentioned in this Friday Alert – instead I have chosen to include some great programs and products here that probably fit more closely with your IM budget.

    Some are even Fr/ee!!

    Be very careful not to get caught up in the hype and buy things just because you think they won’t be around later.. the fact is they will be around later and probably for less mon*ey.

    A better plan is to F O C U S on one thing at a time, or one part of your overall Internet Marketing plan and get that part completed and working.

    Then move on to something else or the next part of your process.

    I know it is harder TO DO than it sounds especially, in the Internet Marketing arena – but the truth is …

    If you ask any of the Big “Gurus” what to do ..

    “One thing at a time” is exactly what they will tell
    you to do!”

    http://www.internetmarketinghelpblog.com/

    Chris, I think I’ll have to go with the “GREAT MINDS” think alike and fools … seldom differ!

    Thanks again for the post.

    Harry

    P.S. I am sure veryone involved with Internet Marketing has been guilty of the buy buy buy ..syndrome … but PLEASE Just

    STOP IT !! and get to work !!

  • 31 miles // Oct 27, 2008 at 10:23 am

    Chris – A post that hits home….but my wife is also in the tea business. For the last 10 years she has been running a Tearoom with a gift shop integrated inside of it. It is a real Money maker. As an internet guy, I see ways to include the online experience as additional income.
    Thanks for the post

  • 32 Cinjon // Oct 27, 2008 at 11:36 am

    Hello Chris:

    Conduit question – I’ve been building a conduit site that has now 50+ posts & growing. Should I just continue adding categories & posts to this site and turn it into a http://www.consumersearch.com type site or start anew with new domains for each new category? The confusion is authoritativeness of the site(s) – even though the “home” page is just a list of links. Thanks!

  • 33 Dymphna Boholt // Oct 28, 2008 at 3:30 am

    Chris,

    Agree with you here. The mind set change is the key. Being a Business builder is never a silver bullet, approach, and although the odd individual may get lucky. Over time its the sustainable business practices and systems that get you to your ultimate goal.

  • 34 The Magic Of Testing // Oct 29, 2008 at 1:57 am

    Seriously, if people would just take this mindset to heart, they would perform so much better.

    Even where we’re at now (maybe even moreso than when we first started out) we get pulled into (sometimes) this “Oh, that’s a great way to make money!” instead of thinking “Outside of just making money, does this have anything to do with what I want to accomplish or build in the world?”

    Thanks for a great post Chris!

    Warmest,
    Jonathan
    http://www.ThreeMoneyMethods.com
    http://www.TheMagicOfTesting.com

  • 35 Scott Million // Oct 29, 2008 at 7:37 pm

    Lol, was this spawned from the offer I sent in the support ticket the other day ago?

    “I hate seeing you lose money” lol…that was just to grab some attention. I figured your support team filters through a lot of emails and wanted mine to stand out. I think a membership site with what I entailed is an excellent business model and would add a lot of value to your (obviously) overwhelming amount of followers.

    Honestly guys, wouldn’t you love to pay $7 – $27 per month for a complete “in-a-box” affiliate niche website with 10-20 products reviewed that you can just plug ‘n play?

    I’d snap it up in a heartbeat!

    As far as the WarriorWebinar.com I created it to help fellow Warriors get the answers to their tuff questions by putting the product in their hands instead of having a ‘free’ session where everything is high level and frankly…a big ramp up to buy something.

    I’ve personally spoken with Allen Says on this and he’s all for it. He wanted this to be something that would really add value to Warriors and if you watch the video I think you’ll see that.

    I’m almost certain this post was because of what I offered, but maybe I’m wrong :) . I see your point 100%, but if it’s about me I love what I do and the money’s just ‘nice’…I’d never quite my sales job anyway…love people too much!

    Offer is still there. First Warrior Webinar will launch sometime in November with Brain McElroy. I just wanted to see if you’d be interested in passing on your knowledge for the Dec/Jan Webinar while making a few sales :)

    Cheers!

    Scott

  • 36 admin // Oct 29, 2008 at 8:28 pm

    Hey Scott,

    No this post wasn’t inspired by that at all.

    In fact I responded back to that ticket saying that I was very interested and that we should talk further.

    Anyway – what brought this post up was the countless number of forum posts I see on places like the Warrior Forum (as well as the numerous emails I receive) from people who are desperate to make money.

    And the things they’re doing are all backwards.

    They’re not seeing results because they’re not focusing on the customer.

    They’re focusing on “making money – somehow!”.

    This is why Adsense became so popular. It allowed the masses to simply churn out content and monetize it.

    -Chris

  • 37 Scott Million // Oct 30, 2008 at 7:44 am

    Chris, can you shoot me an email of your response to that ticket or the ticket ID number?

    For some reason I didn’t get notified of the response and I don’t have the ID #.

    Scott Million

  • 38 Scott Million // Oct 30, 2008 at 7:46 am

    sjmillio@gmail.com

  • 39 Scott Million // Oct 30, 2008 at 3:32 pm

    nvm someone just sent it, thanks :)

  • 40 Mission PUA // Nov 3, 2008 at 1:58 am

    Thank you I appreciate the awesome article.

  • 41 darek // Nov 6, 2008 at 10:54 pm

    Thanks for the great read. It’s refreshing to see some logical thinking on the internet every once in a while. :)

  • 42 Shane // Nov 10, 2008 at 7:47 am

    A little off topic but I’m starting to wonder if the reason a lot of affiliates are not making much money is because they’re sitting around selling IM products to each other. I bought one product earlier this year. It was BS. I got a refund and then I found confessions. Apart the other Chris R stuff I have no interest in IM products whatsoever.

  • 43 Bum Marketer // Nov 11, 2008 at 1:46 pm

    This has been a very inspiring article for me. Basically I too find myself caught on the wrong foot to a certain extent.

    Hopefully I will make amends and learn from mistakes, get my mindset right soon!

  • 44 Mary // Nov 15, 2008 at 4:10 pm

    Scott, why would we want a ” $7 – $27 per month for a complete “in-a-box” affiliate niche website with 10-20 products reviewed that you can just plug ‘n play?” All the buyers would have duplicate sites.

    Sure, you’ll press the Buy! Buy! Buy! buttons of desperate biz op seekers. But then they’ll move on to somebody else’s offer since all these offers look exactly alike.

    Chris has loyal repeat customers because he’s sharing real results, offering high quality content, and staying in contact with his buyers. He’s earned everybody’s trust.

  • 45 NBWeb.it // Nov 26, 2008 at 3:12 am

    Hello Chris,
    thanks for your great articles.
    I am an internet marketer living in Italy and it has been since forever that i was looking for REAL facts and products like you are offering. The people here is trusting you so much and that’s very nice to see that.

    I have a question i am wondering which product of yours could best be applied to my own-language italian market… the Conduit Method? The Confessions? I just need a kickstart and i’ll finally try starting my first little business.

    You wrote:
    > You won’t progress until you start building something, and it will be a constant struggle for you. <
    It is exactly where i am now.
    I just need to pick the right idea and to start with.

  • 46 Jeff Palmer // Sep 22, 2010 at 6:39 am

    Great points Chris,
    Marketing tends to be overcomplicated usually by those who are trying to convince you that its a mysterious process, which it isn’t. Discover a problem or a need that many people share and offer them the solution. End of process.

  • 47 Romantic Pick Up Lines // Jun 16, 2011 at 7:42 am

    I do surely want to begin using this tips. I have also been with all this push button BS. Today I feel eventually finding it together and Performing. I want to develop that reputation and secure my small business from now on. Thanks Chris

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